Moonrise Project
A new platform offering curriculum, workshops, and events needed a brand strategy and identity that reflected the goals of personal healing through re-connecting the elemental body with spirit and ancestral lines. To achieve these aims, Moonrise Project collaborates with other businesses and offers two other services of its own through Elemental Eros and Ritual Photography, so it was integral for the sub-brands to form a cohesive family under the Moonrise Project banner. I workshopped with the organization to help define the business from a marketing perspective, and formed a strategy around what was effectively three brands.
Having recently lead their first successful workshop – a four day retreat hiking the Juan de Fuca trail for “women who are reclaiming their power, endorsing change and ready for the next leap” – I am proud to be affiliated with a collective of such integrity and healing potential.
Brand identity, Collateral, Website design